Saturday, March 07, 2009

Twitter redesign with a focus on trends

Twitter has been testing out a new design. Apparently they are running A/B trials, restricting the design rollout to only some users.

Here's an overview of the changes:

New navigation

In the global nav, they've added a dropdown list of top trends. Also, profile and settings links have moved next to the profile picture.

Trends dropdown

Top trends are listed as links leading to the search results page for that keyword.

Search results

The search results page has changed to include more information about users, which shows that Twitter is increasingly looking to enable discovery of new people to follow. Something that has been a labour of love in the past. They've added two new modules on the right hand side:

Matching users

Users real names or Twitter usernames are matched against the search query.

Featured user

It's unclear what algorithm is driving the featured user. Possibly the same mechanic behind the "suggested users" feature seen upon registration.

 
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2 Comments:

At 12:14 PM, Blogger Willem said...

That's nice. I don't have the new features, though...

 
At 1:22 PM, Blogger George Nimeh said...

I wonder how much it matters that they redesign. What's the percentage of people using 3rd party apps? And how long does it take for people to migrate over? With any extended use of Twitter, it becomes pretty hard to use it just from their web site. So, does it make a difference?

Good breakdown of what they've done, though.

@iboy

 

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