Doctor Who - Tardisodes

If you're like me, then you're anxiously anticipating the next Doctor Who series.

BBC, remarkably innovative in its use of cross-media tie-ins, has launched Tardisodes. By texting TARDIS to 81010, you'll be alerted to the weekly video 45 second prequels to the TV episodes.

Or, you can use another fanciful innovation called 'memory' and remember to visit the site every Saturday.

Either way, the more Doctor Who the better.

Doctor Who starts next Saturday, 15-April at 7:15pm.

[link via PicturePhoning]